Case studies

Consumer-validated and shelf-ready

How The Vitalogy Project used consumer feedback to guide NPD and scale into Australia

Creating incremental category growth with Grin Natural

Grin Natural, a trailblazer in eco-friendly and innovative oral care, tested their way to incremental category growth.

From setback to success: My Food Bag's gluten free comeback

My Food Bag revamped its Gluten Free offering using consumer insights to align with evolving dietary preferences.

How Glow Lab revamped their hair care packaging using Stickybeak

Glow Lab, a New Zealand-based skincare company, revamped its hair care packaging by leveraging consumer insights from New Zealand and Australia.

How Fourflax explored new horizons with rebranded packaging in Japan

Fourflax, a family-owned pet supplements company from Canterbury, New Zealand, sought to test their new packaging designs in the Japanese market a year after rebranding.

Glowing with confidence: essano Happy Skin cracks the OOH code in 24 hours

With rapid testing, the team could make a confident decision about what would help maximise the outdoor media investment.

From home kitchen to category champion: Nutra Organics wins with testing!

Nutra Organics, a beloved Aussie health brand, started with a simple dream: nourishing families naturally.

How Les Mills International aced Cyber Week!

How Les Mills International aced Cyber week with Stickybeak!

Innovation doesn’t stop with product creation

Testing creative ideas to connect with a new persona to drive growth

Taking an Aussie brand to the USA like a local

How Bluethumb used customer feedback to get their USA brand expansion right

Getting messaging right for the US market

Supporting MTR Foods with their growth into the United States

Maximising promotions with offer testing

Find out how Graze had their best sales month ever with promotional offer testing

Localising messaging for market expansion with Zespri Kiwifruit

Message testing in six countries to support Zespri's expansion into new markets

Testing the meaning of joyful experiences with Klook

How travel experience company Klook takes nothing for granted in its mission to bring joy to travellers

Helping LDWW survey parental attitudes to kids’ sport and socialising through COVID-19

Rich insights to underpin strategic agency campaign decisions

How PR firm Golin used Stickybeak to test creative pitches, and win

Three new clients, fueled by Stickybeak research

How NZ SAAS business Parkable turned insights into business confidence

Turning customer research data into cross-channel marketing campaigns

Enabling The Sway Effect to poll Americans and reveal post-Covid consumer behaviour.

Unique data to use in pitches and strategy development

How Stickybeak helped Rugby Pass determine global market sizing

Determining the size of a consumer market has never been so inexpensive

Helping The Spinoff surface national public sentiment during a global pandemic

Monthly reader polling for editorial planning and commissioning

How Dole found and surveyed ethical consumers at record speeds

Opening up remarkable access to an increasingly important and hard-to-each segment

How Stickybeak is helping Tasti take on big Australian brands in their home ground

Helping Tasti make decisions about their brand and its future positioning in both New Zealand and Australia

COVID-19 communications concept testing for the World Health Organization (WHO)

Helping the World Health Organization with global concept testing