creative testing

Get your brand off to the right start

Get some input from your target consumer on your new logo, product name or tagline before you commit. 

Our key challenge is that we wanted to build brand saliency and grow our market in Australia, but were unsure what would resonate most strongly in Australia and whether this varied to brand positioning in New Zealand. Stickybeak provided a fast, cost effective way to answer these questions and help give us confidence in the decisions we are making around the brand going forward.“

Jodene Nigro
Marketing Manager, Tasti Foods

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Tasti case study

Stickybeak has supported many brands with testing core brand elements like taglines and product names, particularly when they are launching existing products into new markets or taking their brand offshore.

This was particularly the case for snack food brand Tasti who used Stickybeak to test their brand positioning when entering the Australian market.

Read the case study

“Stickybeak’s ability to reach pretty much any consumer segment anywhere in the world and return test results within days and at low cost has been very helpful to us in our mission”

James Chen

Klook – Head of Comms

“Stickybeak helped confirm our internal confidence in the campaign and was instrumental in providing key customer insights. We couldn’t have surfaced these as quickly, and easily using anything else”

Ashvin Subramanyan

Dole Asia Pacific

“Stickybeak gave us the unique ability to reach across the world with tight budgets and timeframes. I’m sure they will make up a core part of our testing toolbox as we look to the future.”

Vicky Houssiere

World Health Organization