The Packaging Effectiveness Playbook
A practical guide for FMCG marketers who want designs that perform - not just look pretty.
Inside you'll find:
🎯 3 frameworks to win more shoppers
📦 How to balance short-term sales vs long-term brand building
📊 checklists to stop winging it
Built with the team at Mind Control.
Backed by testing, not guesswork.
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