Product testing
Make products people will love
From idea to shelf, Stickybeak gives you fast, affordable consumer feedback on NPD concepts, product claims, packaging and positioning — so you can launch with confidence, not crossed fingers.
Trusted by awesome fmcg marketers
Grin
Case study
Graze
Case study
Lucky Taco
Case study
Minor Figures
Case study
Glow Lab
Case study
Villa Maria
Case study
Rolling Meadow
Case study
The Vitalogy Project
Case study
Grin
Case study
Graze
Case study
Lucky Taco
Case study
Glow Lab
Case study
Rolling Meadow
Case study

Launch new products with confidence

Traditional research is costly and slow. Stickybeak helps you learn what works in hours, not weeks.
“Stickybeak is so cost-effective we could send 4x more tests than before...”
– Michael Foster, Co-Founder / CTO
Validate concepts, flavours, and packaging early
Compare product claims or names side-by-side
Launch concepts in minutes; get results in hours

Product: what to test and when

Stickybeak's library of research-backed templates make it easy to test everything from claims to packaging, helping you make faster, smarter product decisions without the research faff.
Ideate
What should I launch?
Prioritise your ideas and define project scope.
Concept testing
NPD screener
Develop
What should it look/ feel like?
Bring your product to life, iteratively testing each part of your NPD.
Refined concept testing
Pack design
Pack format
Claims
Pre-launch
Will people buy it?
Prepare sales and marketing plans, establish distribution channels.
Pricing test
Purchase intent
Category review tests
Retail specific
Post-launch
What’s next?
Scale product and distribution, optimise for performance.
Variant/range extension
Market expansion tests
Retailer specific tests

Turn results into revenue, fast

Stickybeak delivers fast, clear consumer feedback so you can launch products with confidence — and proof.
“Stickybeak is so cost-effective we could send 4x more tests than before...”
– Michael Foster, Co-Founder / CTO
Real data for your pitches and retailer conversations
Results from your target consumer to and understand what they really think and why
Feedback in 48 hours (or less) so you can move faster with more confidence

Testing that fits with your marketing plan

Plans that empower your marketing team to move faster with more confidence. Visit the pricing page to compare features.
Pay per test
Stickybeak On Demand
Best for one-off feedback on product or marketing ideas.
No commitment. Pay only for the tests you run.
Sign up free
Save up to 40%
Stickybeak Plans
For growing businesses looking for the best value from consumer insights, includes all AI tools and team features.
Book a demo

Frequently asked questions

Can Stickybeak meet our specific compliance and regulatory requirements?
Yes. We work with enterprise organisations across industries with strict compliance needs. Stickybeak supports GDPR compliance, data residency requirements, and enterprise-grade security reviews. Our team will work with your compliance or IT stakeholders to ensure standards are met before rollout.
What level of support will our entire organisation receive?
All Stickybeak customers get access to help articles and responsive email support. Enterprise customers receive priority support, onboarding for teams, and a dedicated Customer Success Manager to ensure your organisation is getting maximum value from the platform.
How does the pricing structure work for enterprise organisations?
Enterprise plans are tailored to the size and needs of your organisation. Pricing is based on test volume, number of seats, and required features such as SSO or advanced support. This means you only pay for the scale and capabilities you actually need, while ensuring predictable budgeting across teams.
How secure is our brand data within Stickybeak?
We take data security seriously. All survey data is encrypted in transit and at rest, with hosting on secure, industry-standard cloud infrastructure. Enterprise customers benefit from SSO, advanced user permissions, and audit controls. Your test data is always private and only accessible to your team.
How will Stickybeak integrate with our existing marketing tech stack?
Stickybeak is designed to slot into your workflow. Export insights directly into your reporting tools, share links with your team in Slack or Teams, and embed results in decks or dashboards. Many customers also use our CSV/Excel exports to sync data into BI platforms like Looker or Tableau.
What’s the main difference between Stickybeak Pro and Enterprise for marketing departments?
Pro is perfect for smaller marketing groups who need the essentials. Enterprise adds advanced brand controls, SSO, dedicated support, and multi-team management–ideal when you need to scale content creation across your entire organisation.